How Much Does a Watch Service Cost? Brand by Brand

A complete service at the brand’s own service center costs $660 to $940 for a modern Rolex (Rolex’s US list, checked November 2026), roughly $600 to $1,200 for an Omega (estimates; Omega publishes prices per country but we couldn’t read them), and about $380 to $560 for a Grand Seiko in Japan (official yen prices, converted). The biggest cost driver isn’t the brand or even the model. It’s the age of the reference: a 1990s Submariner 16610 costs $1,210 to service, more than a brand-new Daytona at $940.

These are base prices. Replacement parts beyond the standard kit, polishing at some brands, and sales tax come on top.

Rolex: the official list by era

Short answer $660, $770 or $940 for a current model, $990 to $1,430 for a five-digit reference, $1,650 and up for vintage.

Rolex published its service prices for the first time in late October 2026. Until then, the numbers online were estimates. The list doesn’t price by model so much as by era, which Rolex sorts by the length of the reference number: six digits (modern), five digits (classic, such as the 1990s Submariner 16610) and four digits (vintage).

Checked Nov 10, 2026Checked November 10, 2026

A few things to know about this table:

• We couldn’t load Rolex’s own page directly. The US figures come from three reports, two of which reproduce the full table. The euro column is the list as published by Astrua, an official Rolex retailer in Turin. The page doesn’t say whether Italian VAT is included.
• One report gives $550 for the cheapest group, not $660. We think $660 is right. Two other US sources give $660, and the euro list (650, 760, 920) tracks 660, 770 and 940 almost exactly. A $550 entry would break that pattern. The UK list reportedly starts at £550 including VAT, which may be where the mix-up came from. We haven’t been able to read the full UK list yet.
• Some vintage references go to Geneva, but which ones isn’t settled. On the official retailer’s list, only the two most expensive vintage groups ($5,500 and $8,810) are marked as work for the Rolex Restoration Atelier in Geneva. Two US reports say the $3,850 group goes there too. We couldn’t check this on Rolex’s own page, so ask when you hand the watch in.
• The Submariner 5513 isn’t on the select lists, so it falls in the $1,650 group.

For a reference-by-reference lookup, see Rolex service cost: the official price list, explained.

Omega, Grand Seiko and Tudor

Short answer Grand Seiko publishes yen prices you can read; Omega publishes per country, but behind a calculator; Tudor publishes nothing we could find.

Checked Nov 10, 2026Checked November 10, 2026

Yen converted at about 158 to the dollar.

Omega does publish “recommended public prices” on its service price page, sorted by quartz or mechanical, chronograph or not, and steel or precious metal. A gold chronograph is priced separately from a steel three-hander. The figures load only for your country in a browser, and we couldn’t capture them. Until we can, the dollar range above comes from a third-party guide that doesn’t cite Omega. Check your own country’s figure on that page before you budget. More in Omega service cost.

Grand Seiko lists its prices on its Japanese complete service page. Those are domestic prices, and US or UK prices may differ. They have also risen: a Tokyo dealer listed Grand Seiko’s 2024 price for a mechanical service as ¥74,800, so the current ¥88,000 is about 18 percent more.

Tudor gives a five-year guarantee on watches sold since 2020, but we found no public service price list. Treat any Tudor price you see online, including ours, as an estimate until you have a written quote.

What the base price covers, and what costs extra

Short answer The movement overhaul is included everywhere; Rolex and Omega also list new gaskets, and Rolex a water-resistance test. Polishing, sapphire crystals and case or bracelet repairs are where brands differ.

The table shows why comparing base prices alone can mislead. A modern Rolex at $660 plus $170 polishing comes to $830. If the same watch also needs a new crown and crystal, both billed separately, the total moves further from the headline number.

Vintage Rolexes carry two more costs. If you ask for a quote on a four-digit watch and decline the work, you pay a $280 assessment fee. Rolex may also refuse a standard service on a vintage piece and offer a restoration estimate instead, which takes up to three months and costs $2,200 if you turn it down. With vintage, the bigger question is often what a service does to originality. See what replaced parts do to value.

Brand service center or independent watchmaker?

Short answer If the watch is still under the brand’s guarantee, use the brand. After that, a good independent is a reasonable choice for a modern watch, and you give up only the brand’s service warranty.

Every brand here voids its guarantee if someone else opens the watch:

• Rolex: two-year international service guarantee on parts and labor, void after third-party work or non-Rolex parts.
• Omega: 24-month warranty on each service, void if unauthorized people work on the watch.
• Tudor: five-year guarantee on watches sold since 2020, void after any third-party work. This matters if you buy a used Tudor first sold within the last five years: it may still be covered, but only if nobody else has opened it and the guarantee card was filled in by an official retailer.
• Grand Seiko: free re-repair of the same fault within 24 months.

Independents usually quote less than the brand. We haven’t gathered enough written quotes to put a fair number on the difference, and the percentages you’ll find online mostly come from shops that sell independent servicing. The trade-off isn’t only price. Watchfinder, a dealer that buys and sells used watches, says regularly serviced watches fetch the best resale prices, and paperwork from the brand is the easiest service history to prove. Whether that’s worth paying for before a sale is a different question: see should you service a watch before selling it?

What servicing costs per year of ownership

Short answer $66 to about $186 a year at brand prices, and the cheapest watch to service isn’t the cheapest to own.

Divide the base price by the brand’s recommended interval and you get a yearly cost. This is the simplest honest comparison, because it accounts for how often each brand wants the watch back.

• Rolex Datejust 41 126300$66 a year
• Rolex Submariner Date 126610LN$77 a year
• Rolex Daytona 126500LN$94 a year
• Rolex Submariner Date 16610, 1990s$121 a year
• Omega Speedmaster Professional≈Estimate: $94–170 a year
• Grand Seiko, mechanical or Spring Drive$140–186 a year

$0$100$200

Base prices only: no polishing, no extra parts, no tax. “Per 10 years” is the yearly cost times ten, not a count of visits.

Two things stand out. The Grand Seiko has the lowest price per visit and one of the highest costs per decade, because the brand asks to see it roughly three times as often as Rolex does. And the 30-year-old Submariner costs more to maintain than a new Daytona.

Intervals are recommendations, not deadlines. Plenty of owners stretch them, and a watch that keeps good time and stays water-resistant may not need service on schedule. When to go early and when to wait is covered in how often should you service a watch?. To add insurance and resale value to the service bill, use the calculator in what a luxury watch really costs you per year.

Why you see different numbers online

Short answer Most of the pages that rank for this question were written before Rolex published its list, and most of them come from businesses that sell watches or servicing.

The dealer ranges aren’t necessarily wrong about what people end up paying, since they may include parts and polishing. They are wrong about the base price, and wrong that no list exists. When a page gives you a range without saying whether it’s a list price, a quote or a guess, assume it’s a guess.

Getting an actual quote

For a modern or classic Rolex, the estimate is free, so there’s no cost to asking. Hand the watch in at an official Rolex retailer or service center and ask for the quote in writing, with parts listed separately from the base service. For a four-digit Rolex, remember the $280 fee if you decline. Plan for the watch to be away for a while: Rolex quotes a minimum of four to six weeks for a complete service, and Grand Seiko about three to six weeks in Japan. For Omega, look up your country’s price on Omega’s own page first, so you know what the base should be before the quote arrives. For Tudor, a written quote is the only reliable number there is.

Questions readers ask

How much does a Rolex service cost in 2026?

On Rolex's US list, as reported in the trade press, a complete service costs $660 for modern time-and-date models, $770 for sports models such as the Submariner and $940 for the Daytona and Sky-Dweller. Five-digit references cost $990 to $1,430, and four-digit vintage models start at $1,650. Parts outside the standard kit and tax come on top.

Is polishing included in a watch service?

At Rolex, polishing is optional and costs $170 extra for modern and classic models, $330 for vintage. Omega and Grand Seiko include polishing in the price of a complete service.

Does servicing with an independent watchmaker void the warranty?

It voids Rolex's two-year service guarantee, Omega's 24-month service warranty, and Tudor's five-year guarantee on watches sold since 2020. Once those have run out, there is no warranty left to lose.

How long does a watch service take?

Rolex quotes a minimum of four to six weeks for a complete service. Grand Seiko quotes about three to six weeks in Japan. Expect longer if parts have to be ordered or the watch is vintage.